Kayo's project
Niten Ventures
A studio that builds companies together with the people who know the problem up close.
- TypeKayo's project
- FieldCompany building
- Websiteniten.ventures (opens in a new tab)
01The challenge
People who know an industry's problem from the inside don't always know where to start building the product. The site had to invite them into the conversation, at their own pace.
02What was built
- The pitch: build together with the people who know the problem
- The Topo and Brasa Cargas case studies
- Kayo's story
- An invitation to share the problem
- Its own identity, with Japanese-inspired illustration and type
